The team at Salon Alexandria - blonding, balayage and extensions specialists in Mount Pleasant SC

Our Team

Mount Pleasant’s Salon Alexandria started in 2006 as a mother-daughter team and has since expanded to an incredible team of stylists specializing in balayage, extensions, cuts and lived-in color.

We’re committed to perfecting the latest techniques, using state-of-the-art equipment, and maintaining the friendliest and most relaxing environment.

Scroll on to meet our amazing team.

Alex Watson

Alexandria Watson, the owner and operator of Salon Alexandria, received her training with Vidal Sassoon in London, England. She graduated with distinction in 2000 and remained in London to work with Toni and Guy.

Alex developed a special interest in color and received many accolades for her innovative style and performance. She returned to the States in 2004 settling in the Miami area where she continued her education and developed a high level of expertise.

In 2006 Alex opened her own salon in Mt Pleasant, SC. Her creative vision integrates the harmony of cut and color to create a customized look that brings out the best in her clients. 

Alex Watson - Salon Alexandria

Melissa Furman

Melissa brings a wealth of knowledge and experience to Salon Alexandria. She trained and worked in the New York and Metro area for 6 years before moving to South Carolina in 2014.

Melissa is unquestionably one of the best cutting stylists in this area. She is always focused on incorporating today’s trends and styles into a complete salon experience for her valued customers. Come in and test her for yourself!

Melissa Furman - Salon Alexandria

Cierra Bowles

Meet Cierra! Cierra is a fun loving, free spirit from Boston, Massachusetts. Cierra’s specialities include lived-in balayage and foil work to achieve bright and beautiful blondes and dimensional sultry brunettes. Her blowouts not only showcase the hair she’s done, but leave clients feeling they’re best. She’s adventurous, always wanting to travel and see the world. You’ll want to book with Cierra for great hair and a good time in her chair!

Taylor Howard

Meet Taylor, the hairstylist who recently brought her passion and skills from Atlanta to Mount Pleasant! She is an Aveda Institute graduate with more than 7+ years of experience behind the chair with a specialty in blonding, balayage, and bridal hair. She is all about creating looks that fit her clients’ personalities and styles. Taylor’s warm and approachable nature makes her a breeze to work with, and she genuinely loves making women feel confident and beautiful. Looking for a stylist who brings fun and freshness to every appointment? Look no further – Taylor is your go-to girl for a hair transformation that’s sure to wow!

Brittney Miller

Brittney has been a stylist for 14 years and just recently relocated to Charleston. Giving her clients great hair and the confidence they deserve is her favorite thing about being in the beauty industry. She loves doing all blondes, balayage, lived in color, men’s styles brazilian blowouts and extensions. She also enjoys doing formal styles for weddings and other events with The White Room. In her free time you can catch her in the gym, reading a good book or hanging out with her husband and dog, Bella.  Brittney looks forward to meeting you and your hair soon!

Ava Capogrosso

Ava Capogrosso Salon Alexandria
Ava was born and raised in Staten Island, New York. She moved here six years ago but still has that Northern spunk. When she’s not at the salon you can find her on the boat or at the beach.

​She loves incorporating her love for the outdoors into her hair creations; including balayage, highlights, and sun-kissed colors.

Ava also enjoys creating trendy social media content with her clients to make their salon experience fun and entertaining.

If you are looking for a talented easy going stylist, book with Ava!

Mady Swygert

Mady joined salon Alexandria right after graduating cosmetology school in 2022. She apprenticed at Salon Alexandria before moving onto the floor this year. She grew up in Summerville with 6 siblings and she loves to be around her family all the time. When she isn’t behind the chair creating beautiful blondes, you can find her shopping or on a beach with her friends!
Mady Salon Alexandria

Haley Chaires

Hunt Salon Alexandria

Haley joined the Salon Alexandria team in 2023. Before going to cosmetology school at Paul Mitchel, she was a personal trainer and a yoga enthusiast. Her love of hair and creative flare drove her to make a career change. Haley loves shaping men’s hair, lived-in blondes and dimensional brunettes. When she is outside of the salon you can find her doing yoga, drinking coffee at coffee shops or spending time on the water. 

Olivia Beaudry

Olivia is one of our newest apprentices joining salon Alexandria. Born in Rhode Island and raised here in Charleston, she is ecstatic to be joining our team and to be working with our clients!

She’s a musician who also loves astrology! Her favorite services she performs on her clientele are lived-in looks and hair extensions. She is Maria Rose certified in Hand-tied Wefts, no-sew wefts and k-tip extensions! She looks forward to learning from our talented stylists and growing her knowledge, experience and clientele with us!


Olivia and Abby - apprentices at Salon Alexandria

Nicolette Townsend

Nicolette moved to Charleston from Boston, Massachusetts where she grew up with her two siblings and their two dogs. She has been behind the chair for over three years and specializes in hand-tied extensions, all things blonding and styling. She has an artistic eye for details and is very good at using this to perfect your style. When she is not in salon, she looks forward to the beach, shopping with friends, or finding a dog to pet! We know you will love and appreciate her talents each and every time you get to be in her chair!



Olivia and Abby - apprentices at Salon Alexandria

Mae Ouellette

Mae started with us while in school at  Paul Mitchell, the school Charleston. Mae is a native to Mount Pleasant and is thrilled to start her career with our team at Salon Alexandria. You will see Mae on saturdays assisting and working the desk until she graduates this summer. She loves working with lived in color and is already Maria Rose extension certified. She strives to make every client smile so you’ll be sure to have a great connection with her in the future!



Olivia and Abby - apprentices at Salon Alexandria

Deyzsha Palmer

Olivia and Abby - apprentices at Salon Alexandria

Deyzsha is recent graduate from Paul Mitchell with a passion for hair styling and extensions. Deuzsha grew up in Charleston with five siblings, she learned the value of creativity and connection early on. She holds certifications in various extension techniques like k-tips, wefts, and no-sew wefts, allowing her to offer diverse options to clients.

When she’s not perfecting her craft or line dancing with friends, you can find her eagerly soaking up new tips and tricks from my co-workers.
She loves to work with blondes and is eager to expand her clientele with a diverse range of services. Detail-oriented and dedicated to continuous learning, She believe in the power of extended education to refine my skills and provide exceptional results.

She can’t wait to meet you and collaborate on creating beautiful, transformative looks together! Let’s make your hair dreams a reality.

Lola LaVecchia

Lola LaVecchia - Salon Alexandria

This is Lola, the face behind the phone! She was born and raised in Charlotte, NC. She recenlty followed her family to Charleston because she fell in love with the lifestyle of the lowcountry. When she is not in the salon you can find her on the beach, with friends, or playing with my dogs. She loves helping clients schedule their appointments and meeting all their needs. She really looks forward to serving you in the salon!

Lauren Lee





 Lauren is a graduate of Paul Mitchell the school Atlanta and was behind the chair for 17 years before moving to Charleston. She grew up in St. Simons Island, GA where she grew up in her family’s salon. This background is what grew her passion for the industry and what gives her the best experience for her work as Salon Managing Director. When you can’t find her in the salon, you might catch her at a local spa or working up a sweat at the local gym. She also enjoys a good book on the beach, concert’s, spending time with her family and friends. Lauren is the mom of a beautiful little girl and her two dogs Oliver and Boise.
She is ecstatic to grow her team and create a community for all of our wonderful stylists!

Lola LaVecchia - Salon Alexandria